spats football

A season-long visual system pairing sideline photography with fast, recognizable social graphics—built to carry the energy of game day from the field to the feed.

DISCIPLINES: PHOTOGRAPHY / DESIGN
OUTPUT: GAME-DAY CAMPAIGN
SEASON: 2024

Northern Senior Football player in a gold helmet and green jersey, photographed close-up. — FIG. 03.A / COVERATHLETE PORTRAIT

01 / STRATEGY

game plan

One identity had to hold the anticipation before kickoff, the intensity on the field, and the result afterward. Close sports photography, compressed type, deep green, warm gold, and halftone texture give every post a recognizable game-week rhythm.

01: ANNOUNCE
02: DOCUMENT
03: REPORT

Senior football game day announcement featuring cropped green and gold jersey numbers. — FIG. 03.BCAMPAIGN / GAME DAY

02 / SYSTEM

field to feed

Photography and graphic design move as one continuous story: anticipation, impact, identity, and outcome.

Football player number 8 standing on the sideline. — FIG. 03.CPORTRAIT / 08

Green and cream Game Day poster featuring a football team huddle. — FIG. 03.DPOSTER / GAME DAY

Football player carrying the ball while a defender attempts a tackle. — FIG. 03.EACTION / DRIVE

PLAY / 03
Make every frame feel like it belongs to the same season.

Senior Football Game 02 announcement graphic with a player flexing. — FIG. 03.FCAMPAIGN / GAME 02

03 / OUTCOME

final whistle

A football tackle during a game, with a player in green bringing down the ball carrier. — FIG. 03.GGAME / CONTACT

JV Upset 31–16 final score graphic. — FIG. 03.HRESULT / 31–16

Two Northern Senior Football teammates together on the sideline. — FIG. 03.ITEAM / CLOSING FRAME

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spats football